Salesforce (CRM) Earns Vote of Confidence from Truist after $3.6 Billion Acquisition

Salesforce (CRM) Earns Vote of Confidence from Truist after $3. 6 Billion Acquisition Vardah Gill Thu, June 18, 2026 at 1:13 AM GMT+2 2 min read CRM TFC With a free cash flow yield of 11. 07%, Salesforce, Inc.

(NYSE: CRM ) is included among the 12 Stocks From Companies Generating High Cash Flow . Salesforce (CRM) Earns Vote of Confidence from Truist after $3. 6 Billion Acquisition On June 15, Truist maintained its Buy rating on Salesforce, Inc.

(NYSE:CRM). It also set a $280 price target on the stock. The firm noted that Salesforce announced a $3.

6 billion acquisition of Fin, valuing the company at about nine times its annual recurring revenue. In a research note, Truist said the deal reflects confidence that Salesforce’s distribution scale and product ecosystem can significantly accelerate Fin’s long-term growth beyond what it could achieve as a standalone business. Also on June 15, Jefferies reiterated its Buy rating on Salesforce.

The firm believes the acquisition will help accelerate AI adoption across Salesforce’s installed customer base. Jefferies said that while Fin has seen its greatest success among small and medium-sized businesses, its shift toward AI, proprietary large language model, rapid deployment capabilities, outcome-based pricing, and early enterprise wins should strengthen the broader Salesforce portfolio. Jefferies also pointed out that Salesforce has completed 15 M&A deals since May 2025 as it works to speed up innovation and reposition itself against concerns about AI-driven disruption.

The firm added that the $3. 6 billion cash purchase price appears reasonable and still leaves Salesforce with $6. 7 billion in cash at the end of 2026.

Salesforce, Inc. (NYSE:CRM) is a customer relationship management (CRM) technology company. Its artificial intelligence-powered Agentforce 360 Platform provides solutions for sales, service, marketing, commerce, collaboration, data management, integration, analytics, and information technology (IT) services.

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